The Hidden "yes!" in "no!"

A 71% Crisis -Why High Performers Secretly Self-Sabotage

image by Elle Linda Yaven

The quality of your life goes to what you say no to.

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- Cheryl Richardson

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"Decision latitude” describes the choices, and perceived choices, a person has. It’s another way of describing autonomy.

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- Daniel Pink

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                          Normative zeal.

                         - Abraham Maslow

nor·mal·ize

ˈnôrmə,līz

verb

bring or return to a normal or standard condition or state.

They realized normalizing the care of their life as a communicator was ultimate self-care

Origin

mid 17th century (in the sense ‘right-angled’): from Latin normalis, from norma ‘carpenter's square’. Current senses date from the early 19th century.

                          Normative zeal.

                         - Abraham Maslow

‍Normal, Alabama

‍Normal, Illinois

Normal, Indiana

Normal, Kentucky

Normal Station, Memphis

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Image: Natalia Trofimova

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‍PROMPTS
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Next time your Imposter pipes up:
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‍1. Pause to reframe the Imposter as Invitation.
Shift from doubt to curiousity.
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‍2. Be ready to respond.
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Talk to it.
Tell it who you are becoming.
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3. Prepare what you’ll say.
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Jot it down.
It will need to hear from you multiple times.
Curious what this looks like in practice→
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[New private session options — First Move, Traction, Range]
71% of North American professionals experience this exact feeling
‍(Kickresume Aug – Sept 2025).
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50% report it stopped them from pursuing opportunities (Altis Technology, Aug 28, 2025).
62% of employees globally have experienced it (Safety & Health Magazine, Aug 24, 2025).
In tech, 1 in 2 engineers report imposter feelings -women even more so (Guenes et al., arXiv 2023).

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